Making Your Presents Felt – The Importance Of Corporate Gifting

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The end of the year is traditionally a time of gift-giving, and there is always an air of excitement and anticipation as this magical season approaches. It’s undoubtedly a wonderful time to spoil our family and friends with carefully chosen and thoughtful presents. It’s also the perfect opportunity to indulge in a little corporate gifting to show our appreciation to our business partners and clients, and thank them for their loyalty and continued support.

It’s not always easy, however, to select the right gifts that let our clients know just how much we value them. If you have high-end clients, branded desk sets and USB sticks simply aren’t going to create the right impression. Although the type of gift you give isn’t usually a determining factor in whether or not your client continues to do business with you, you still don’t want to risk offending them with something inexpensive and generic. You want to spoil and indulge them. To give them a taste of rarefied luxury they may never otherwise experience. Something that, while it may not have your company logo emblazoned across it, is nevertheless infinitely memorable, creating memories and positive associations to last a lifetime.

Think of the more commonplace corporate gifts you yourself have received. How many of them have you passed on to others? How many more have quickly lost their appeal – if they had any to begin with – and been thrown away or hidden in a cupboard? More often than not, the “standard” corporate gifts end up being nothing more than a waste of money and marketing resources. They very seldom offer any kind of return on investment and are quickly forgotten. This is dangerous territory in which to operate – if your gifts are so easily forgettable, the unfortunate take-out is that your company is too.

Of course, this is undoubtedly not the case, but it’s potentially the impression you’re creating.


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Corporate Gifting – Give The Excitement Of An Experience

Did you know it can cost up to 10 times more to acquire new clients than keep existing ones? Yet we spare no expense on marketing efforts aimed at increasing our client base while ignoring the very people who keep us in business – our existing clients. The end of the year is the perfect opportunity to build on the relationships you already have with your clients – if you’re thoughtful and creative with your choice of gift.

The perfect corporate gift should show your client how much you care about them. They need to see you think they are worth the effort that arranging their gift entailed. Companies will always do business with organizations that care about them, and whom they can trust.

Beyond Curated – Your Perfect Corporate Gift Giving Solution

This year, we have corporate gifting wrapped up! If you’re looking for an unforgettable gift that will forever evoke positive associations with your company, we have a carefully chosen selection of experiences that do exactly that – and much more besides.

Imagine giving your clients the opportunity to enjoy an exclusive, private visit to some of London’s most iconic palaces, stately homes and castles. Free from the jostle of tourists, they will enjoy rare and privileged access on a private tour. You could also combine this with a magical Michelin starred fine dining experience. Picture enjoying magnificent dishes and superb wine in the Tower of London or Kensington Palace. Beyond Curated will make it happen.

Looking for a little more adventure? Then show your clients that when it comes to showing your appreciation, the sky’s the limit! Treat them to a tour in a chartered helicopter to explore the breath-taking London skyline from an entirely new perspective.

You could also invite your clients to a master class from a world-class chef, a renowned wine-maker or a master jeweller.

These are just a few of the once-in-a-lifetime experiences you could give your most valued clients this year. Beyond Curated has been creating magical moments such as these for many years, so you know your clients are in expert hands. Trust us to deliver something truly magical in this season of giving.

Let’s chat about we can create the perfect corporate gifting experience for your clients.